Sometimes I work on the other side of the lens / by Kaj Bune

For about 10 years now, much of my published photography has been for the outdoor brand EXPED. I work at EXPED USA as the content and PR manager and I’m very fortunate to have been able to use my photographic skills every single day to help the brand be true to the outdoor activities our customers pursue. It’s been a career-long thing for me. Previously I’ve worked for Outdoor Research, Helly Hansen and a couple others in pretty much the same capacity - marketing, PR and photography. It’s been a fun ride!

But for a decade I’ve also been in front of the camera once in a while, for better or worse, talking about EXPED products. Here’s a little example: